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	<title>Dalton Uehara &#187; iphone</title>
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	<description>Motion and Graphic Design inspirations</description>
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		<title>PhoneBook :: Mobile Art Lab</title>
		<link>http://www.duehara.com/inspiration/phonebook-mobile-art-lab/</link>
		<comments>http://www.duehara.com/inspiration/phonebook-mobile-art-lab/#comments</comments>
		<pubDate>Wed, 18 Nov 2009 19:31:21 +0000</pubDate>
		<dc:creator>Dalton</dc:creator>
				<category><![CDATA[Animation]]></category>
		<category><![CDATA[Book]]></category>
		<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[interactive]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[kids]]></category>

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		<description><![CDATA[Japan-based Mobile Art Lab has taken iPhone innovation in a new, more kid-friendly direction with the introduction of the PhoneBook. The software and book-like construct combination offers a child and parent the opportunity to read interactive stories or learn simple math lessons together.
The user simply loads the iPhone software up, slides the iPhone into the [...]]]></description>
			<content:encoded><![CDATA[<p><span style="color: #888888;">Japan-based <a href="http://www.mobileart.jp/index_en.html" target="_blank">Mobile Art Lab</a> has taken <a href="http://www.apple.com/iphone/" target="_blank">iPhone</a> innovation in a new, more kid-friendly direction with the introduction of the <a href="http://www.mobileart.jp/phonebook.html" target="_blank">PhoneBook</a>. The software and book-like construct combination offers a child and parent the opportunity to read interactive stories or learn simple math lessons together.<br />
The user simply loads the iPhone software up, slides the iPhone into the book holder slot and the interactive learning can begin.<br />
The makers worked on the project under the slogan “Analog on the Digital Technology”.  I think they had a brilliant idea that maybe can be extended to others areas and publics.<br />
</span></p>
<p><span style="color: #888888;">Via <a href="http://dvice.com/" target="_blank">Dvice</a>.</span></p>
<p><span style="color: #888888;">•     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •     •<br />
<em>A <a href="http://www.mobileart.jp/index_en.html" target="_blank">Mobile Art Lab</a> do Japão se utilizou da inovação e interatividade do <a href="http://www.apple.com/iphone/" target="_blank">iPhone</a> e a direcionou para o público infantil com o lançamento do <a href="http://www.mobileart.jp/phonebook.html" target="_blank">PhoneBook</a>. O software + Livro  fazem uma combinação que oferece, para criança e pais, a oportunidade de ler histórias interativas e aprender lições de matemática juntos.<br />
O usuário simplesmente abre o software do iPhone, posiciona o iPhone no livro e o aprendizado interativo começa.<br />
Os fabricantes trabalharam no projeto com o slogan &#8220;Analógico + Tecnologia Digital&#8221;. Eu acho que eles tiveram uma idéia brilhante que talvez possa ser extendida a outros domínios e públicos, também.</em></span></p>
<p><em><span style="color: #888888;">Via <a href="http://dvice.com/" target="_blank">Dvice</a>.</span></em></p>
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